Snooker fans will be able to benefit from great value hotel rates thanks to a new agreement between World Snooker and


This new partnership has created is the UK entity of, the world's number one online group travel company. HotelPlanner will be selecting and creating customised event booking sites for each World Snooker Tour event.


These customised group booking sites will offer players, officials and fans the guaranteed lowest rates at the best hotels, most conveniently located to the event venue. HotelPlanner's proprietary group booking, hotel rating system and mapping technology are a few of the reasons HotelPlanner was selected.


World Snooker Chairman Barry Hearn said: "This is excellent news for the many thousands of fans who come to our events as they will be able to book hotels at the best possible rates. Snooker is an incredibly exciting sport to watch live and we offer phenomenal value for money on ticket prices, and this new agreement with will help those who travel to tournaments. It will also allow us to provide the best hotel deals for the players and event staff."


Tim Hentschel, CEO of said: "HotelPlanner is extremely excited to be partnering with World Snooker. We know our group travel technology and experience in professional sports travel for teams in the NBA, NFL, MLB, NHL, Nascar and PBR will make this partnership a great success." has a global portfolio of over 50,000 hotels. According to Experian, the company is a top 50 travel site. Specializing in the group accommodation market, helps clients select the right property for their meetings and events by combining technology with a highly experienced staff of professional meeting planners. HotelPlanner reviews all hotel group deals on a group by group basis using local planners with more than 10 years of regional group travel expertise.


Founded in 2002 by Tim Hentschel and John Prince, prides itself on providing the best hotel rates at all levels of sport competition. The company provides group travel services to a number of world class sporting organizations, including the National Basketball Association (NBA), Major League Baseball (MLB), the National Football League (NFL), the National Hockey League (NHL), the Professional Bull Riders (PBR), and for 65 universities and colleges. By combining technology and an experienced client focused team, takes pride in providing exceptional service to help clients choose the ideal property at the best price for their group event(s). is expanding globally and recently established it's European Headquarters in London.